Founded in 1884, Breitling has been at the forefront of watchmaking innovation for 140 years. Its legacy is one of firsts: Breitling invented the modern chronograph, equipped the first pilot’s watch with a circular slide rule, sent the first Swiss wristwatch into space, and sent the first dive chronograph underwater.
It co-developed the first automatic chronograph movement, put the first international emergency beacon in a watch, was the first to make its movements 100% COSC certified, and today is still breaking ground with innovations like the first traceable watch and an array of manufacture movements designed and assembled at the Breitling Chronometrie.
Breitling is celebrating this legacy throughout its anniversary year with the tagline “140 Years of Firsts.” And now, a new exhibition offers a chance to see these trailblazing pieces firsthand.
Time Capsule: The Breitling Heritage Exhibition will make 55 stops at selected Breitling boutiques across four continents: North America, Europe, Oceania, and Asia (including the Middle East).
This travelling showcase brings together the most significant watches from Breitling’s past, highlighting those that played a pioneering role in watchmaking history and aligning them with their modern-day counterparts.
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“We’ve launched Time Capsule to honour our heritage and celebrate our breakthroughs,” said Georges Kern, CEO of Breitling. “Each exhibition is a captivating journey that connects our heritage with the present, allowing guests to witness the evolution and lasting spirit of our brand.”
The four exhibition kits are already on tour, set to be showcased for one to two weeks in each boutique, with the exhibition running from May 27 to December 6, 2024. Do you wish to see this exhibition? Will it come to Breitling Jakarta boutique? Stay tuned for more information.